So what do you know about how college rankings are developed? It’s one of my favorite subjects to discuss, as I find parents and students are unaware of the methods and the politics behind the ranking of fewer than half the colleges and universities in America. My suggestion? A bit of research—and that would be true regarding any source of information—from college rankings to college guides, to college marketing materials, to admissions consulting, advising or coaching services.
Take a look at:
Frank Bruni’s NY Times article, Why College Admissions Are a Joke (9.18.16) and then the Letter to the Editor from Brian Kelly, Editor and Chief Content Officer at U.S. News & World Report (9.22.16).
For more in depth information, read The Gate Keepers, by Jacques Sternberg.
And, a favorite of mine, for those looking for hidden gems is, Colleges That Change Lives, www.ctcl.org. There’s great information on the site and in the book.
Choosing the right campuses—because students will consider, and most likely apply to over half a dozen colleges and universities—is a task of enormous proportions. There’s a lot of great information to be discovered and assessed.